When creating or evaluating a whiteboard animation, you can pay attention to the following: If you’ve watched many whiteboard animations, you might have noticed that most of them have some common characteristics. That’s why you need to add a call-to-action and the contact details so that the viewer can find you and ask for more information. So, if you had a small business and had the same problem you would like to check the solution and see whether it will help you too or not. The story is engaging and relates to the audience watching it. The animation introduces the problem of our character and then explains how our character solved the problem, i.e., by using a certain service. Here’s an example of a whiteboard explainer animation.Īs you can see in the example above, we have a story about our character which is narrated from the 3rd person perspective.

The animation usually starts with an introduction, then presents the problem, explains the solution, and asks the viewer to take an action with a strong CTA. They gradually take the viewer through the story and keep them watching till the end. Whiteboard animations introduce the concepts in a straightforward manner which makes it easy to understand and digest them. Basically, it includes static images being drawn on the screen accompanied by a 3rd-person narration. Whiteboard Animation Software and ToolsĪmong other animation styles, whiteboard animation stands out with its simplicity and the manner in which it takes the audience through the story.When and Why Use Whiteboard Animations?.To help you understand which style is right for you, we’ll speak about whiteboard animation, when and why you need them, and how to create one. You can choose between 2D animation, 3D animation, whiteboard animation, and many other styles of animation.

And, the answer is simple ━ it all depends on your purpose.Įxplainer animations are considered one of the popular types of videos used for marketing and educational purposes. How to choose the style of video you should invest in? Now, this is the question.

What’s the best way to introduce and explain a complex concept? If you ask marketers, all of them will mention videos as one of the most effective ways.īut videos come in different types, sizes, lengths, and, of course, in different styles.

Easysketch whiteboard video software